By December 6, 2013 2 Comments

The Basics of Profitable Hybrid Photography – What, How, Now!

All the buzz in photography these days seems to be about Hybrid.  What is Hybrid Photography?  It’s nothing more than the skillful blend of Photo+Video+Audio all into one file that leaps off of the screen whether you are using a Tablet, iPhone, or computer.  This is a new medium, it’s a wonderful new canvas for professional photographer to sale images to and a great playground for serious photo hobbyists to play. The change from shooting still photos only into shooting hybrid photography comes a lot more than deciding one day to shoot hybrid.  


You will find that some cameras have the ability to shoot hybrid photography much better than others.  Some modern cameras allow you to shoot video and still photos at the same exact time.  It also means that we need to get in control lighting and command available light a little stronger since our flash does not work in video.  So Hybrid Photography is a change in the way that a photographers vision is allowing us to move into the future. 

Posted in: Hybrid Photography

About the Author:

Will Crockett, commercial hybrid photographer, photo technology developer, and webTV personality is focused on learning how to master hybrid imaging. The skillful blend of photo+video+audio is clearly the future of photography, but how do we shoot and shape and share and sell these hybrid "eProducts"? Dunno, but with Will Crockett as the technical genius and unstoppable force behind this transition from shooting still photos into creating pictures with depth and dimension we will surely figure it out! : ) Will is an open, honest, bright guy that shares what he learns here on this website about hybrid, eProducts, mirrorless cameras, and all the wonderful software tools that allow us to make better, smarter images for share or the sell. For years, non-pro photographers and pros alike have seen Will's videos, gone to his fun live events, and learned how to be a smarter photographer. Take a look at Will's current (and classic) images at, his consulting work for clients big and small at, and the great info on hybrid eProducts and mirrorless cameras on, and of course his premium videos at Will is credited with the construction of the Lumix Luminary talent team, and the Fujifilm Elite Talent team, and is our "coach" of the Hybrid Heroes.

2 Comments on "The Basics of Profitable Hybrid Photography – What, How, Now!"

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  1. rheinsman says:


    I’m seriously looking at continuous lighting options and was wondering what you thought of single light LED systems like the Photoflex Northstar. They are new and not cheap but they would be so easy to adapt to the current equipment many photographers already have. In your opinion do single LED lights have a future?


  2. Steve Lynch says:

    Hi there Randy

    Steve here (the executive Editor)

    Will has a pretty busy schedule these days and doesn’t always get a chance to answer individual comments on here.

    Your question is a really good one though and Id love for it to be answered. Do you think you could hop into the “Ask Coach Will” section of the site and post it to him there. He ALWAYS answers from there and occasional gives a video post answer on that topic.

    Thanks so much!

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