You might notice a few things about HauserTown Studio that you don’t see in every studio. It’s not the Super Sized Michael Jordan portrait hanging above the rather impressive print station. It’s not the size wall illustration you see in the opening shots that hangs 132 inches across the wall. Well, then again, it could be […]
Author Archive: Will Crockett
Will Crockett, commercial hybrid photographer, photo technology developer, and webTV personality is focused on learning how to master hybrid imaging. The skillful blend of photo+video+audio is clearly the future of photography, but how do we shoot and shape and share and sell these hybrid "eProducts"? Dunno, but with Will Crockett as the technical genius and unstoppable force behind this transition from shooting still photos into creating pictures with depth and dimension we will surely figure it out! : )
Will is an open, honest, bright guy that shares what he learns here on this website about hybrid, eProducts, mirrorless cameras, and all the wonderful software tools that allow us to make better, smarter images for share or the sell.
For years, non-pro photographers and pros alike have seen Will's videos, gone to his fun live events, and learned how to be a smarter photographer.
Take a look at Will's current (and classic) images at willcrockett.pro, his consulting work for clients big and small at CrockettCo.com, and the great info on hybrid eProducts and mirrorless cameras on hybridphoto.pro, and of course his premium videos at thephotochannel.pro.
Will is credited with the construction of the Lumix Luminary talent team, and the Fujifilm Elite Talent team, and is our "coach" of the Hybrid Heroes.
Over at HauserTown Studios in downtown Chicago, Will Crockett has been developing a first class Hybrid Studio to serve both Portrait and Commercial Clients. The main goal in servicing Commercial clients is to create an efficient workflow. We begin by first introducing them to our webpages and galleries which we provide for client’s use. A key piece within the […]
It’s LOUIE! Will Crockett and Louie Malagon (Will’s 20 year old sidekick and all around guru of everything Crockettville) sit down and demonstrate the eCardPro, which happens to be the best selling eProduct in the country. The eCardPro is the replacement to the printed business card. Ask anyone in sales today and they are looking […]
Printed photo product sales are declining and are difficult to boost back up. My customers want my style of portraiture to use and share on their screens. Let’s combine those two and sell them the eProducts they want to buy – and I want to sell them. In this clip from The Profitable eProduct video on thePHOTOchannel.pro, […]
What can I sell? What eProduct is the right fit for me and my business plan? It is the same question we answered when we took the big leap and became professional photographers, right? Is there a certain part of your business that seems to be losing sales lately? One that traditionally was important to […]
Ask any photographer in the business these days and you hear the same story over and over again. Decline in print sales. What is the answer? Increase print prices, get a second income source……have you considered diversifying your business to increase that bottom line? Have you looked at your family and friends and watched them […]
PROGRAM ONE 3pmCT:Hybrid 101: Transition to Hybrid Photography.Will Crockett and Robby D bring you up to speed on the latest and most profitable photo trend, hybrid photography to make profitable eProducts like the eCardPRO. Skillfully shooting photo and video and audio has never been easier using any camera with a video button. Customers are asking […]
Our HauserTown makeover continues as we are making a profitable transition to offering eCardpro to our business clients. We are finding that this product is especially attractive to those in sales and we are focusing currently on a particular group of real estate agents in our local area. It makes sense. These folks already possess the ability […]
Hybrid photography sells. We are selling the eCardPRO eProduct now, developing another eProduct for restaurants, and we project that 2/3 of our studio’s growth in 2014 will be in the form of hybrid eProducts while we also project another 11% decrease in printed photo sales. Our studio and support team are all setup for shooting […]
Together, Marc Hauser and I are planning to shoot a few thousand eCardPRO and SmartEcards for clients in 2014. To do that, they need to install the most efficient, effective hybrid tools on the planet. One of the tough choices is cameras. The Fuji X series cameras really do have the best image quality for […]